Below you will find a compilation of photos from our book tour, related media events as well as press coverage. We encourage you to peruse the information and share it with friends and colleagues.
NYC Book Launch Event
Luxury Marketing Council NYC Panel Discussion
DC Book Launch Event
Video Interview on Vlog Views
(05/13/10) Douglas Simon, CEO & President of D S Simon Productions, spoke with Andrea Hoffman about marketing to diverse groups and the changing marketing landscape. Click to read more.Jet Insider Article
(05/06/2010) Blacks are discovering just how educational and empowering international travel can be. Click to read more.New York Insider Article
(03/16/2010) New York Insider writes about our book launch party in an article titled, "The Wearing of the Green." Click here to read more.Black is the New Green Book Launch
Watch this awesome video of the Black is the New Green Book Launch.Automotive News Article
(04/19/2010) "Recession Slashed Ethnic Marketing Efforts" - Mention of our new book, Black Is the New Green. Click here to read more.Adweek writes about Andrea and Len's book, Black is the New Green.
Mark Dolliver recently wrote a 3 page article on reaching affluent African Americans for Adweek.com. The article is called, "How to Reach Affluent African Americans". Check it out - click here.